How to cultivate community online

Social media platforms are an advertisers dream. Costs are low, attention keeps increasing, targeting exactly who you want to is borderline creepy efficient and testing a variety of messaging...
instagram

How I (Accidentally) Built An International Ambassador Program on Instagram at Age 18

Recently, I jumped at the opportunity to speak for Mashable’s National Social Media Day because I’m an avid social media (Instagram, specifically) lover. I believe it’s the new frontier...
Brand

The Secret To A Badass Brand

In the daily battle of badass brand recognition you need to ask yourself will your potential customers think of you when it is time to buy – let’s be...
influencer marketing

Cashing in on social media – How influencer marketing can grow your business

The rise of social media & influencer marketing Facebook. Instagram. Twitter. Snapchat. YouTube. The increasing popularity of social media platforms has opened up a marketing opportunity to hustling business owners...

99 Problems But Don’t Let Your Brand Be One – 7 Tips To...

Instagram is a daunting platform for many before we even say the words branding and then you put the two together and most businesses put it in the too...

Getting Down and Dirty with Business Fantasy vs. Business Reality

Your mindset is focused on the outcome and what people say your business needs to look like, but let's strip back the Instagram filters as I talk over what Business Reality really is.