Three Blogs You Need to Be Following

Virtually all successful people share one common trait—a love for reading and lifelong learning. Elon Musk read for two hours a day when he was growing up. Mark Zuckerberg reads one book every two weeks. Self-made billionaire Peter J. Daniels taught himself to read by reading the dictionary. Then read 2,000 biographies in preparation for going into business—yes, 2,000!

In addition to a love for learning, successful people study a wide variety of topics. This helps them boost their creativity and expand their knowledge outside their area of specialty. By doing so, they are able to become “expert generalists” and make broad connections across industries and concepts.

Here are three blogs you need to be following (in addition to the BossBabe blog, of course!) to increase your information intake and diversify your knowledge:

Michael Simmons: http://michaeldsimmons.com/

Michael Simmons is a social entrepreneur and an author of some of the best content I’ve ever read. As a contributor to Forbes, Fortune, Entrepreneur, Harvard Business Review, and several others, Michael is a skilled writer who breaks down complex concepts into understandable pieces and crunches hours of research and information into succinct articles. One of my favorites is How Elon Musk Learns Faster and Better Than Everyone Else. He discusses Musk’s learning process as the main driver for his ability to build four multi-billion-dollar companies by his mid-40’s.

At one point, Michael mentioned he spends at least 20 hours writing each of his pieces. They are truly gold for the reader! I often read each of his articles five or six times over several weeks to let the information really sink in. His blog is just the first of the three blogs you need to be following.

Harvard Business Review: https://hbr.org/

Harvard Business Review is a Harvard publication available to everyone. Their content ranges from Management Tips of the Day to academic case studies about successful companies to long-form articles on almost any business-related subject. Reading their case studies about companies including Costco and Uber was one of my favorite parts of my MBA program. I got to learn the overarching strategies of the various companies, how they positioned themselves as leaders in their respective markets, and how they differentiated themselves from their competitors.

Oftentimes entrepreneurs who are growing small businesses think there’s a disconnect between their companies and large corporate companies. This is far from the truth. In his book The Power of Broke, Shark Tank investor and founder of the iconic fashion brand FUBU Daymond John said he worked at Red Lobster for the first several years that he was building FUBU from the ground up. (FUBU is now valued at approximately $6 billion.) He credits FUBU’s success partially to his study of Red Lobster’s business model, standard operating procedures, and accounting processes in the early years.

Bisnow: https://www.bisnow.com/

Bisnow covers all things business and real estate in North America. Their content can be customized to certain geographic regions and business topics. For example, I subscribe to their nationwide business articles and their Southern California real estate topics. I get to learn which commercial properties are opening up co-working facilities in Los Angeles, as well as where Amazon’s next headquarters might be. Bisnow’s content is valuable because it educates the reader on their specific market. In addition, it provides a broad perspective of different industries and regions across the nation.

As an entrepreneur, the best way to grow is to learn from large companies in a variety of industries. Reading content from sources including these three blogs you need to be following will help to expand your thinking and challenge you to form the best strategy for growing your business.

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Amber loves to share her passions for business, marketing, and entrepreneurship. Amber has experience growing small businesses as well as leading the marketing in companies with annual revenues ranging from $25-$100+ million. Amber is the Marketing Manager for BigRentz in Irvine, California. BigRentz was recognized in the top 10% of the Inc 500 list of fastest-growing U.S. companies, landing at #6 in Los Angeles and #1 in Orange County in 2016. Since joining the company less than one year ago, Amber’s marketing efforts have influenced approximately $1.5 million in sales. Amber has an MBA from Chapman University. Her program was ranked by Bloomberg Businessweek as #82 in the U.S. and by U.S. News and World Report as #79 in the U.S. and #4 in California. She was awarded a three-quarter-ride scholarship to the program. While earning her MBA, Amber worked at the Leatherby Center for Entrepreneurship. There she connected entrepreneurs with mentors and investors, coached startup founders, helped plan a business model competition, and guest taught entrepreneurship classes. Amber strives to be a Proverbs 31 woman, loves living in Southern California, and is happily married to her husband of four years.

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