Business & Careers

Launch Lessons: Here’s The Reason Your Goals Aren’t Materializing in Business

BY Team BossBabe

goal setting tip video

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There's a saying every business owner should know: “fail to plan, plan to fail.”

Put simply, if you want to succeed, you need to make bulletproof plans. Getting crystal clear on your goals is the first and most important step to that process.

A problem many business owners struggle with is knowing where to start planning. You might have a big-picture vision in mind, but do you know what you need to do to actually reach that point? Where should you be focusing your energy every day? What does your life look like along the journey?

Holistic goal setting is a powerful process that sets you up for success. It takes into consideration both your business goals and your life goals. The truth is that if you are only taking care of business and neglecting your personal life, you aren't able to show up as effectively as you might if you were feeling more balanced.

There are certainly busy seasons and times when you have to go all-in and embrace imbalance. Holistic goal setting gives you a clear path to come back to.

Everything we have accomplished at BossBabe is a product of holistic goal setting; nothing came by accident. It was all planned out first. There were journal entries, vision boards, visualization, detailed plans — all of it contributed to bringing the business to life.

Holistic goal setting helps you honor your values and live a life that feels empowered and aligned. Ready to get clear on your goals? Here are five powerful goal setting strategies so you can sharpen your vision and start crushing the game…

The Wheel of Life

The Wheel of Life is a simple yet powerful tool for visualizing all areas of your life at once. It provides a helicopter view of your life and your values and provides perspective on how you're allocating your energy and effort.

When all your energy is focused on a special project, it's easy to overlook other important areas of your life. This tool gives you a chance to understand your big-picture goals and makes strategic shifts as needed.


The Wheel of Life contains eight major categories. Go through each one and give yourself a score of 1-10 (1 being the lowest and 10 being the highest) for how happy you are in each area:

  • Contribution to society (business, career + social impact)
  • Finances, investments + cash flow
  • Health + physical well-being
  • Close relationships (family + “inner circle”)
  • Social life+ friendships
  • Romance + Intimacy
  • Personal development
  • Fun +recreation

Here's a slightly different way to approach it:

wheel of life goal setting strategyWrite down your scores and then spend a few minutes reflecting. Set goals, set priorities, recognize where you need to improve and invest more time, and see where you can cut back, or where are you being too hard on yourself.

ou don't have to be at a 10 in every area of your life. If there's an area in your life that feels like it needs improvement, ask yourself: what do you have to do to move up by just one point on the scale? Understand your goals and make plans accordingly.


Journaling is an amazing way to approach goal setting. How can you be clear on where you are going if you don’t reflect on where you’ve been?

Take a moment and write down where you really are at. In life, business, relationship, health — any category you wish to focus on today. Be honest here and record the raw truth of what your current situation is.

After you've done that let’s ask the question “What do you REALLY WANT?”

Take a moment and write down what you want to see happen in your life. Imagine looking back from the future; what needs to happen to bring your goals to fruition? See it. Hear it. Feel it. Write it down.

Begin the sentence with “I am so happy and grateful that this past year I … go on a riff of everything you accomplished.” Now do it with intensity. Feel it even more in your body. Imagine what is possible if you did that every day.

Dedicate 5/10/15 minutes a day to this exercise. Success doesn’t come by accident. It is created once you get clear.

Vision Boarding

If you're more of a visual person, consider making a vision boarding.

A vision board, also known as a mood board, is a collage of images, pictures, and affirmations to help visualize specific goals. Many of the most groundbreaking leaders we know create a vision board when setting goals as a source of inspiration and motivation.

Visualizing something is the first step to making it a reality. That's why learning how to create a vision board is such a powerful goal-setting tool for entrepreneurs. Here's how to do it…


Step 1. The first step is to get clear on what you want to manifest. A vision board is “your vision of your ideal world,” says Certified Professional Coach Denise Stewart of Denise Stewart Coaching. “It’s a strategy to keep your goals and vision front-of-mind over the next year and the tactics to make it happen.” Keep this in mind as you determine the theme of your board.

Step 2. Grab a large foam board or corkboard, scissors and tape/paste. Collect lots of inspiring pictures, motivating quotes, meaningful trinkets, and even a photo of yourself to fill the vision board – whatever resonates for you.

Pro tip: Your board should focus on how you want to feel, not just on things that you want. Denise mentions that “the motivation behind it is what’s going to make a difference.”

Step 3. Time to get creative. Give yourself a stress-free hour or two to put your board together. You don’t have to include every image and object you collected. Only add the items that fall directly in line with the goal you determined in the first step.

Step 4. After you’ve created a board that represents your ideal vision you want to work toward, whether that’s a 6-month sabbatical to write a book, a big trip or a level of success in your business, it’s time to set your priorities.

Think about what the first step is, and the step after that. If it’s an international trip, for example, and finances are a challenge, setting a budget and finding places where you can save is a step toward your goal.

Step 5. Place your vision board where you can see it. It’s easier to pass on that fancy coffee drink when you see pictures of Barcelona every day to encourage you to save that money.


Mediation is a game-changer. This particular approach will help you get clear on your goals:

Visualization is a technique for creating a mental image of a future event. When we visualize our desired outcome, we begin to “see” the possibility of achieving it.

According to research using brain imagery, visualization works because neurons in our brains interpret imagery as equivalent to a real-life action. When we visualize an act, the brain generates an impulse that tells our neurons to “perform” the movement. This creates a new neural pathway that primes our body to act in a way consistent to what we imagined.

Through visualization, we catch a glimpse of our “preferred future” and can then make specific plans to get there.


Spend a few minutes in a quiet space where you won't be distracted.

Close your eyes and take a few long, deep breaths. Start to think of the goal, mood, new behavior or skill, you want to acquire.

Take several more deep breaths and relax. Visualize the object or situation you desire in your mind as clearly and with as much detail as you can. Add emotion, feeling, and your senses to your vision.

Practice this for about 10 minutes each time.

Education + Training

Sometimes, entrepreneurs struggle to set goals because they don't even know what's possible. Spending time learning from people who are killing it in their field can help you gain clarity on your own goal-setting process.

If you are still unclear about your goals or you want to become even more effective at reaching them, sign up for this FREE live training.

Lead by Tony Robbins and Dean Graziosi, this epic training will give you all the tools you need to set goals and succeed in achieving them. They'll explain how to develop an unstoppable mindset, grow your marketing capabilities to find and sell to the right clients, and implement essential strategies to launch your business and impact lives.

What's your favorite method for goal setting? Share in the comments below!


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